Categories: Poker News
| On Updated : Jan 31, 2020 1:46 PM IST

Virat Kohli renews brand association with MPL

By Saina Fatima

The first month of the year 2020 just ended and we hear some action-packed news from the gaming world as well. Mobile Premier League (MPL) is a fast-growing mobile gaming platform and guess who is been the face of this popular gaming site? The skipper of the Indian cricket team, Virat Kohli, has been endorsing the site since March 2019. The brand has renewed his association with MPL for another year and now he will continue to endorse the Bengaluru-based mobile e-sports platform. Furthermore, he will represent the brand across channels and other ad promos.

MPL already has an incredible audience of  32 million and over 5 billion gameplays on the portal. On this occasion, Sai Srinivas, the CEO, and co-founder of MPL said- “We are honored and privileged to have Virat continue his association with the MPL family. With his love and support, we have started to march towards our goal of democratizing esports and skill monetization across India. Virat” MPL looks forward to focusing on skill-based gaming and provide a broader field of cricket game collections across formats like virtual gaming, predictions, and fantasy.

Virats persona and his positivity resonate across our youth, and along with him, we are looking forward to doing our bit to empower the immensely large talent pool in our country. The CEO said further.

O the renewal of the contract, the Indian skipper, Virat Kohli said- I look forward to supporting them in achieving their goal of being the number one gaming company in India.”

Kohli, who has a huge fan base across the nation, was seen in various promotional videos and will continue to spread the fun with this platform.

Saina Fatima